Advanced backlinking is done by manual backlinking. Manual backlinking is the process of actively seeking link opportunities for your web page. You will use social networking, guest and sponsored posts, link exchanging, reviews, and link purchasing. This is where having a decent SEO budget comes into play. Also when manual link building, keep in mind your target keywords and anchor text ratios.
Use your network of web 2.0s and social connections to build links. Create a highly engaging post that people will share with their friends and family. This is a more automated tactic but the most common and very effective. Also reach out to your network of friends or other websites in your social network to obtain relevant links from them.
- Guest and Sponsored Posts
Do a guest post on someone’s blog with your links within the content.
- Link Exchanging
Ask for a link exchange with another blog in your niche. They give you a link, you give them a link.
Do a product or service review for another website and have them post the review on their website with your link or vice versa.
- Link Purchasing
Contact the webmaster of a relevant website or blog and inquire about how much it will cost to get a link from them.
Some free alternatives to manual link building would be to submit your link to social bookmarking sites, leave comment links on relevant blogs, link on web 2.0s, submit press releases, and build wiki links. These methods can provide positive results but they are not the best methods to obtaining the most powerful backlinks.
Manual link building is a very effective way to control your anchor text and get the most powerful, most relevant backlinks to your website.
You should check each website your are thinking of manually linking to for spam, quality, and power. You don’t want to have spammy or low quality websites linking to yours and you also do not want to overpay for a weak link.